TikTok Secrets to Success  


Learn the TikTok secrets that have helped Sam Despo and his clients grow to thousands of followers and generate millions of views.

📆 Fri, September 5, 11am - 12pm AEST 
📍Online
🎟️ Free

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Backed by real results

Sam grew his own TikTok following to over 700,000 and has helped countless small businesses and startups do the same with bite-sized, brand-building content. His approach is built on storytelling, smart strategy, and understanding what makes people stop scrolling. Join the session and walk away with a clear plan to grow your brand on TikTok with confidence.
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Our speaker

Sam is a digital marketing strategist and content creator with a background in performance marketing, e-commerce, and brand growth. Over the past few years, he’s built a personal brand that’s reached over 700,000 followers on TikTok, helping businesses harness the power of short-form content and paid advertising to scale profitably. He has worked with globally recognised brands including Sony, Meta, Adobe, Samsung, Nike, and Linktree, and was named one of Australia’s top 15 marketers in 2021.

Sam is the founder of Pulp Digital, a performance-led digital agency, and co-founder of Zesty Agency, where he delivers masterclasses and coaching on TikTok growth, storytelling, and monetisation strategy. From going viral with his very first video to generating six-figure income through brand campaigns, digital templates, and online coaching, Sam brings a unique mix of creator insight and strategic marketing acumen to every project. He is also a trusted TikTok marketing partner and a passionate educator on creator-led business models.

Some brands Sam has worked with:

Who's this for?

This workshop is for small businesses, founders, entrepreneurs and freelancers who want to build a loyal audience, boost visibility, and turn views into real results.

To be eligible for these sessions, you must be a for-profit business and:
✨ Be based in Victoria
✨ Hold an active ABN
✨ Have under 20 full-time equivalent employees

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By registering for this event, you agree and understand that Melbourne Innovation Centre will collect your personal information for the purpose of event administration and may contact you about relevant programs, services and content as part of their direct marketing activities. You can unsubscribe from these communications at any time.

Their words

Our workshops are loved by thousands of business owners & entrepreneurs all across Victoria.
“This is my second event I’ve been to hosted by Melbourne Innovation Centre. Both events have been so informative and well worth attending and the speakers have been fabulous to listen to. Always great takeaways.”

Fleur Tanner
Bronzium
“Fantastic event! I felt so privileged to be one of the participants chosen to pitch my business as it definitely stretched my comfort zone and that’s where growth occurs!! I’ve taken lots of notes and have so many takeaways! Thanks for hosting a wonderful event.”
Lou Lugsdin
The Team Approach
“Loved attending Melbourne Innovation Centre's event. It was super well-organised, with amazing speakers who shared so many valuable insights. I took away so many great tips to help grow my business in the digital space, such a worthwhile experience!”
Lydveig Ringdal
Luna May Aesthetics
“Literally the best event I’ve ever been to! When you’ve been struggling in business for two years and you hear someone speak and you have an actual BREAKTHROUGH! This is worth a million dollars! Gratitude has filled my heart! Thank you!!”


Raquel Cutajar
Raquella Wellness
“What a session! The amount of gold nuggets I got from this session for my business to excel using AI was amazing. In such a short time I have so more confidence in using ChatGPT within my business whilst still being me and not sounding AI!


Sarah Smith
SBA buyers agency
“Really love all the events and services that Melbourne Innovation Centre provides. They’re always super supportive, friendly and come with a wealth of knowledge. The workshop I attended today was really great.

Cat Ridout
True Health Osteopathy
Schedule
9:00 AM
Doors Open

Registration & Networking

9:45 AM
Intro & welcome

MC Kick Off Welcome

10:00 AM
Anaita's Presentation

Kick off the day with Anaita Sarkar, who will share actionable insights you can immediately apply to streamline your operations and boost your sales. With over 320,000 followers on TikTok, Anaita has become a go-to source for cutting-edge business strategies, tailored for even the busiest schedules.

You'll also get the chance to submit questions directly to Anaita with a live Q&A.

Anaita Sarkar
Founder & CEO of Hero Packaging
11:05 AM
Break

Network & Nibble Break - Fuel up and mingle during our brunch break. Enjoy a spread of bites and beverages. This is the perfect opportunity to connect with fellow entrepreneurs, explore our exhibitor space, and discuss key takeaways from the morning session. Unwind, refresh, and prepare for the segments ahead.

12:00 PM
Harry's Presentation

Next up is Harry Sanders, the visionary behind Australia’s largest dedicated SEO agency, StudioHawk. Starting his business journey at just 17 while couch surfing, Harry has transformed his challenges into a source of inspiration.

Harry will provide actionable insights on leveraging SEO for sustainable business growth and making a significant impact in your community and industry.

Harry Sanders
Founder & Director of StudioHawk
12:45 PM
Panel

Be part of the conversation in a Q&A panel hosted by Jules Lund founder of Tribe with Anaita Sarkar, Harry Sanders and Caitlin Judd sharing their insights into which digital tools you should be using for your business.

See how these businesses have embraced digital transformation - and how you can learn from their strategies

01:45 PM
Networking

Make valuable connections with fellow entrepreneurs who share your vision and goals.

Key takeaways shared by the MC, followed by a 45-minute networking session in the main area, photo opportunities, and light refreshments. The event will conclude at 2:30 PM.

we've got the answers...

What is Digital Day Out?

Digital Day Out is a unique half-day event designed to empower entrepreneurs and small business owners by focusing on personal and professional development. It's an opportunity to step away from daily operations and gain actionable insights and strategies in digital innovation, networking, and business growth. Scheduled to accommodate busy lifestyles,  the event ensures inclusivity and accessibility for all attendees.

Why should I attend?

If you're looking to invest in your personal growth, learn new skills, and connect with like-minded individuals, Digital Day Out is for you. It's specially crafted for those eager to work *on* their business, not just in it. Attendees will leave the event with tangible tools, a refreshed mindset, and strategies to implement directly into their businesses.

Who is this event for?

Digital Day Out welcomes all entrepreneurs, small business owners, and anyone interested in embracing digital technologies for growth. Offering a platform to learn, share, and influence the future of business with fresh perspectives.

What can I expect to take away from this event?

You can expect to leave with actionable insights, practical tools, and the motivation to apply what you've learned to your business. The event is designed to leave you feeling positive and inspired, ready to take on challenges and explore new opportunities with the support of Melbourne Innovation Centre and a community of forward-thinkers.

When and where is Digital Day Out taking place?

Digital Day Out will be held on Thursday, 27th June 2024, at The Round in Nunawading, Victoria.

How can I register?

Registration is easy! Simply visit our website's registration page, fill out your details, and secure your spot. Early registration is encouraged to guarantee your participation in this transformative half-day event.

Are there any discounts or early bird registrations?

Yes, we offer early bird registration discounts, however these closed May 2, 2024.

Who can I contact for more information?

If you have any further questions or need more information, please don't hesitate to reach out via the contact our team via events@melbourneinnovation.com.au

What is the cancellation policy for Digital Day Out?

We understand that plans can change, which is why we offer a flexible cancellation policy. If you need to cancel your registration, you can do so for a full refund up to one month before the event date. Cancellations made less than one month prior to the event will be subject to a 50% cancellation fee. Unfortunately, we cannot offer refunds for cancellations made within 7 days of the event. To cancel, please contact us by emailing events@melbourneinnovation.com.au

Can accommodations be made for attendees with special needs?

Absolutely. We are committed to making Digital Day Out accessible to everyone. If you have special needs, require assistance, or have accessibility concerns, please contact us in advance through our emailing events@melbourneinnovation.com.au. We will work with you to accommodate your needs and ensure a comfortable and enjoyable experience at the event.

How can I inform you about my dietary requirements?

We strive to cater to various dietary requirements to ensure all our attendees can enjoy the refreshments provided. During the registration process, you will find a section to specify any dietary restrictions or preferences, such as vegetarian, vegan, gluten-free, or allergies. Please fill this out, and we will do our best to accommodate your needs. If you have specific concerns or requirements not covered in the registration form, feel free to reach out to us directly through the contact form on our website.

How can I become a sponsor or partner with Digital Day Out?

We welcome partnerships and sponsorships from organisations aligned with our mission to empower and support entrepreneurs and small businesses. For sponsorship inquiries and to learn more about how your organisation can be involved, please contact our COO Tess - tess.melville@melbourneinnovation.com.au

Is there parking available at the Round? 

The Round offers convenient and free on-site parking facilities, ensuring easy access for all guests. The spacious car parks are just a short stroll away from our main entrance, making it a breeze to arrive for Digital Day Out. For more information, please visit the parking page here.

What's included in the goodie bag?

The digital goodie bag gives you access to three hours of personalised support through the Digital Solutions Program. This exclusive offer is available to new and qualifying businesses only.

Eligible businesses are those that haven't participated in Round 2 of the mentoring program and meet the following criteria:
- For-profit entities
- Located in Victoria
- Hold an active ABN
- Employing fewer than 20 full-time equivalent employees